Cross-Pollinating your Blog-Subscription List with Your Ezine List

An interesting question regarding email subscribers vs. blog subscribers was asked recently on Linkedin. In a nutshell Lisa Bowen was wondering: Can a blog-subscription email list be used for general company announcements and email newsletter blasts? I personally...

Seminar: Email Marketing for Small Business

In times of recession, most small business owners tend to do the wrong thing: trying to save money by cutting back on their marketing spending. I hope you’re not one of them, and that you know that we must promote our businesses all the time, even when times are...

Aweber or Constant Contact – Which Works Better?

These two Email Service Providers (ESPs) are as different as they can be. Aweber is primarily an auto-responder service, enewsletter service second. To take advantage of all its features, you really need to be familiar with some Internet technologies, such as HTML,...