by Boris Mahovac | Oct 25, 2007 | Affiliate Marketing, Driving Traffic to Your site, SEO for Affiliate Marketing, Small Business Marketing, Tracking and Split Testing, Web Site Development
The easiest way to manage an affiliate program is to use shopping cart softwarethat also has the affiliate module available, either as an add-on feature, or it is included in the basic package. The system I use is 1ShoppingCart (you may have heard of it under a...
by Boris Mahovac | Aug 28, 2007 | E-newsletter Publishing, Email Delivery Best Practices, Email List Building, Email Marketing, Email Service Providers, Small Business Marketing, Web Site Development
Q: Adam from Manchester, U.K., sent in this note: “I am having a hard time figuring out how to deal with a high percentage of people who come to my web site, signup for my e-zine but never confirm their email address. Sometimes this is as high as 60% of total...
by Boris Mahovac | Aug 18, 2007 | Driving Traffic to Your site, E-newsletter Publishing, Email List Building, Email Marketing, Email Service Providers, Joint Ventures and Pertnerships, Small Business Marketing, Web Site Development
With co-registration, you advertise your ezine along one or more other advertisers. A prospect can then sign up for one or more ezines at the same time. You can set this up as a joint venture (free) with one or more ezine publishers or use a co-registration service...
by Boris Mahovac | Jul 31, 2007 | E-newsletter Publishing, Email List Building, Email Marketing, Small Business Marketing, Web Site Development
If you are an ezine publisher/email marketer, or you are considering becoming one in the near future, then the importance of having your own email list cannot be stressed enough: the money is in the list. You can have the best widget on the planet, or the best...
by Boris Mahovac | Jul 3, 2007 | Article Writing, Driving Traffic to Your site, Email Marketing, Email Service Providers, Keywords, SEO for Article Writing, Small Business Marketing, Web Site Development
A few tips on how you can get visitors on a shoestring. It will take some time to generate results, but you’ll be smiling knowing you’re not spending a dime on these techniques. Of course, if you need immediate results – say you’re having a promotion...
by Boris Mahovac | May 29, 2007 | Audio and Video On Line, Small Business Marketing, Web Site Development
OK, so you have a web site up. Chances are, your site is mute. You may have pretty graphics on it, but if there’s no sound you’re missing a lot. If you are a solopreneur, using audio will be one more way you can establish a personal connection in an effort...
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